Karl McKeever • noun.

A renowned retail expert that global brands trust.

Respected international keynote speaker and industry commentator, delivering incisive comment on a range of retail issues within print and broadcast media. Karl tells the story of how retailers can deliver more engaging instore experiences and improve commercial performance in the highly challenging and competitive modern retail world. Intellectual, inspirational and international.


Leave tech at the door

In the latest Monocle Magazine – April 2018 edition, I was asked by Matt Alagaih what my thoughts were on the recent and upcoming tech craze. For many, shiny tech seems to offer salvation. So it was at the National … Continue reading [...]

Men: an endangered retail species?

In this months Retail Focus column, I discuss if men are becoming an endangered retail species. Why is directly serving the needs fo men such a delicate issue?  Masculinity in crisis. Toxic masculinity. Increasingly, the rhetoric surrounding men is shifting, … Continue reading [...]